Indonesian cinema has experienced a renaissance since the early 2010s, with popular video content moving beyond low-budget productions. Genres that consistently perform well include:

: This time-travel romance gained such critical and commercial acclaim that it was selected to represent Indonesia at the . Ghost in the Cell

The Indonesian entertainment industry faces several challenges, including:

Indonesian TV shows and dramas have gained popularity not only in Indonesia but also in other countries in Southeast Asia. Some popular Indonesian TV shows and dramas include:

Whether it is the melancholic strumming of a Kepo (curious) vlog, the jump scare of a ghost in a Rumah Hantu , or the cliffhanger of a Vidio original series, one thing is certain: the future of video is Indonesian.

One popular music video that took Indonesia by storm was "Mau Dong" by Ayu Ting Ting, featuring rapper Soimah. The song's catchy beat and hilarious music video, which pokes fun at traditional Indonesian wedding customs, racked up millions of views on YouTube.

Indonesia is one of the world's most active social media populations. With over 200 million internet users (mostly mobile-first), the consumption of short-form and long-form video content has surpassed traditional TV viewership among the 15–35 demographic. Unlike Western markets where streaming (Netflix, Hulu) dominates, Indonesia’s entertainment landscape is hybrid: broadcast TV still produces mass hits, but YouTube and TikTok have become the primary discovery engines for popular videos.