Launched in by Brian Fisk, Mayfair was originally designed as a high-quality men’s magazine similar to Playboy . In its early decades—particularly the 1970s and 1980s—the magazine balanced glamour photography with serious editorial content, including fiction, short stories, and articles on "male" interests like classic cars and military history.

Founded in by Brian Fisk, Mayfair was initially designed to compete with Playboy . During the late 1960s and 70s, it was known for its high production values, featuring:

Note: The "Top" archive implies that the magazines still have their original centerfolds attached and are free from water damage or foxing (age spots).